A personal invitation from Fermata Media Group Founder –

Ricardo Luis CaƱez



A message for all musicians who are serious about their career and lifestyle in music. If you are struggling to accomplish your goals as a musician, are dealing with the stress of a creating great music, are not making the money you know you should be making, are just starting out in your music career and don’t know what steps to take to be successful and influential, or just need a kick in the ass to motivate you, we have an opportunity for you to learn, share and thrive as an artist.

The Leadership and Legacy Program was designed to develop the next great leaders in music and influence all future generations of musicians, songwriters and producers. It’s a program that covers music creation, positive mindset practices, business and branding strategies, common sense techniques, hands on teaching, lifestyle choices, motivation and how to combine this knowledge into a successful legacy in music. We have several experts involved in music and outside the industry ready to share their knowledge and stories with you.

We’ve been working on this project for quite some time. Through personal experiences, extensive research, small group settings, online group sessions and one on one conversations with musicians and industry professionals of all ages and experience, we’ve been able to set a solid foundation for this program.

We still need to hear from you! The purpose of these Focus Groups is to fine tune the presentation format. The more information we gather from you, the more focused and valuable the program will be for everyone. Each market is different and requires we find out exactly what is needed by the local music community.

Help us help you! If you are in the cities below, we’re on the road now securing venues and final details for the sessions that we’ll be announcing very soon. These Focus Groups will be free and open to anyone interested in expanding their creative and business talents.

Send us an email using the form below and you’ll be registered on our advanced attendee list. You’ll be the first to know when and where we’ll be in your city.

The Leadership and Legacy Program will officially be starting very soon. Your involvement in these Focus Groups will be beneficial to it’s success. Join us and let’s make your career what you want it to be!

Focus Group Sessions

Phoenix, AZ. area

August 30 – American Federation of Musicians Office

1202 E. Oak Street. Phoenix, AZ. 85006

6:00 – 8:00 PM – Free Admission

Los Angeles, CA. area

September 5 (Three Sessions)

Times and Location to be announced

San Diego, Ca.

September 6

Times and Location to be announced

San Francisco, Ca.

Dates, Times and Location to be announced soon

Registration is FREE for these events!

Questions about the program and tour dates?

Shoot us an email. We’ll be happy to discuss it with you.